Jeweler's Touch has many alternatives for you to consider. Black diamonds, sapphires and rubies are just a few examples of the exciting diamond alternatives we offer. Unique jewelry is a very personal and meaningful investment. Have one of our experts work with you to help you design a custom-made engagement ring. Or consider some exciting alternatives to the typical bridal jewelry.
Other choices include diamond simulants (also known as imitations) which merely imitate the gem's appearance. Simulants can either be created in a factory or occur naturally. The most familiar simulant is the cubic zirconia. At Jeweler's Touch, we also offer the Lannyte simulated diamond. What sets the Lannyte diamond apart is that it more closely resembles a natural diamond when compared to the competition, is cut by hand and has intricate cuts that would not be possible with natural or other simulated gemstones.
Diamond Buying Tips: What You Should Know Before Purchasing a Diamond
What should you know?
Buying a diamond is one of the most meaningful purchases many people will ever make. Whether you are shopping for an engagement ring, anniversary gift, diamond earrings, or a custom piece of jewelry, understanding what to look for can help you make a confident and informed decision.
With so many diamond shapes, grading reports, price ranges, and setting options available, the buying process can sometimes feel overwhelming. The good news is that learning a few essential diamond buying tips can make the experience much easier and help you find a diamond that fits both your style and budget.
Understand the 4Cs of Diamonds
The most important factor when buying a diamond is understanding the 4Cs:
- Cut
- Color
- Clarity
- Carat Weight
These grading categories determine the overall beauty, rarity, and value of a diamond.
Choose the Right Diamond Shape
Diamond shape plays a major role in the appearance and personality of a ring or jewelry piece.
Popular diamond shapes include:
- Round Brilliant
- Oval
- Cushion
- Emerald
- Pear
- Princess
- Radiant
- Marquise
- Asscher
- Heart
Round brilliant diamonds remain the most popular because they maximize sparkle, while oval and cushion cuts continue to trend for modern engagement rings.
Decide Between Natural and Lab Grown Diamonds
Many shoppers today compare natural diamonds and lab grown diamonds before making a purchase.
Lab grown diamonds are physically and chemically identical to mined diamonds but are created in controlled laboratory environments. They often cost significantly less than natural diamonds of similar quality.
Natural diamonds are formed over billions of years beneath the earth’s surface and may hold stronger long-term rarity appeal for some buyers.
Both options can be beautiful choices depending on your priorities and budget.
Always Ask for a Diamond Report
When purchasing a diamond, it is important to choose a stone that includes a grading report from a reputable gemological laboratory.
Common diamond reports include:
GIA (Gemological Institute of America)
IGI (International Gemological Institute)
AGS (American Gem Society)
A report provides independent verification of the diamond’s quality characteristics and helps ensure transparency during the buying process.
Final Diamond Buying Tips
Buying a diamond should feel exciting, not stressful. Taking the time to learn about the 4Cs, compare options, and work with a knowledgeable jeweler can help you feel confident in your purchase.The best diamond is not necessarily the biggest or most expensive — it is the one that fits your style, your story, and your budget while delivering beauty and meaning that will last a lifetime.